[NEW WORK] StitchDX launches all-new website and digital strategy for Boston-based global consulting firm Fletcher Spaght.

Written by Andrew Peterson | May 3, 2017 6:45:04 PM

We’re excited and delighted to announce that we’ve launched an all-new web presence for Fletcher Spaght (FSI), a worldwide healthcare, technology and business growth consulting and venture capital firm headquartered in Boston’s Back Bay.

The centerpiece of FSI’s updated branding and digital strategy, the site is fully optimized to enhance their commitment to existing clients, engage prospective clients, and attract highly-qualified job candidates from the nation’s most competitive educational institutions.

As a major global consultancy, Fletcher Spaght advises companies across the healthcare and emerging technology industry spectrum, from Fortune 500 enterprises to mid-size medical device/product firms. They also consult with venture capital firms and private equity owned/managed companies.

In designing this new site, we’ve established a forward-thinking platform, ready for expansion and content enhancement that will drive meaningful engagement with prospective clients and existing customers, and attract the most qualified talent.

The StitchDX team’s collaborative relationship with FSI simplified the daunting, but necessary process of updating their digital persona. Together, the two teams evolved core messaging and delivered it effectively across a site that enhances FSI’s position in the consulting space.

Erick Straghalis, principal and creative director at StitchDX, was the project lead behind FSI’s digital transformation. "We worked closely with FSI's senior management to build a site reflective of their highly respected thought leadership position in the global healthcare, technology and corporate fields. In designing this new site, we've established a forward-thinking platform, ready for expansion and content enhancement that will drive meaningful engagement with prospective clients and existing customers, and attract the most qualified talent."

The opportunity to help FSI clearly define and align their core brand identity—who they are and what they do—positions them for tremendous success. StitchDX will continue to work with the FSI team to communicate that message effectively across all their digital channels in order to develop that thread that ties customer engagement to every aspect of organizational growth. Stay tuned!