You don’t need a new website. That’s a pretty bold statement, but in many instances, you may not actually need a new site - or at the very least, more data is required before beginning that process. After all, your website is your first line of defense, the first things customers see, your first impression. Redesigning it isn’t a task you should take lightly - especially if you haven’t figured out exactly what you’re redesigning it for.
Tags: Orlando Web Design, Orlando Website Design, Brand Voice, Branding & Strategy, Develop Analytics, Digital Marketing Strategy, Marketing Automation, Search Engine Optimization, Web Design & Development
When a client approaches me for an initial e-commerce implementation or a total overhaul and replatform of their current system, I educate them on why Magento Community may be a more cost-effective way to build an enterprise-level site without the enterprise-level costs. Magento Enterprise, which functions as a robust e-commerce solution for many larger businesses, might just be overkill for your company. It’s truly a case-by-case consideration.
Tags: Marketing, Digital Marketing Strategy, eCommerce, eCommerce Development, eCommerce Marketing, Search Engine Optimization, Web Design & Development
As we all know, the web development world has rapidly evolved since the launch of the iPhone. Apple’s full browser capabilities rid us of text only web surfing on our mobile phones and allowed us to see a website as it was intended, however small the display was. Two-finger pinch to zoom in and out was amazing. WE LOVED IT! It took the world by storm.
Tags: Orlando Web Design, Digital Marketing Strategy, General, Smart Phones, Web Design & Development
Using Facebook Hashtags
You have undoubtedly seen the use of hashtags (#) on various social media platforms like Twitter, Instagram and Vine. These symbols can provide users with a way to receive the latest updates on specific topics, participate in conversations and connect with people who have similar interests. The hashtag has also become an effective tool for businesses of any size to engage and connect with their audience.
Tags: Social Media, Brand Voice, Branding & Strategy, Build Awareness, Brand Voice, Develop Analytics, Digital Marketing Strategy, Technetium, Web Design & Development
Las Vegas, NV – 01/11/2013 – The Consumer Electronics Association (CEA)® announced today that the 2013 International CES® is the largest in the show’s 45+ year history, with 1.92 million net square feet of exhibit space. The previous record was 1.86 million net square feet of space at the 2012 International CES. More than 3,250 exhibitors unveiled some 20,000 new products at the 2013 CES, drawing more than 150,000 attendees, including more than 35,000 from more than 170 countries outside the United States. Owned and produced by CEA, the 2013 International CES is the world’s largest annual innovation event and concluded today.
Tags: Marketing, Mobile Apps, News Release, Orlando Advertising Agency, Brand Voice, Consumer Package Design, Smart Phones, Technetium
A few weeks ago one of our colleagues forwarded us a copy of Matchbox Twenty's preorder artwork for their upcoming release North. The artwork was an uncanny resemblance to the artwork we designed for Boyz II Men's release Twenty that celebrated their 20th anniversary.
Tags: Marketing, Orlando Advertising Agency, Brand Voice, Branding & Strategy, Brand Voice, General, Technetium
Engagement [en-geyj-muh nt]: The concept that the more time customers spend interacting with your brand directly correlates to increased levels of brand loyalty leading to a greater numbers of profitable transactions.
Tags: Marketing, Orlando Advertising Agency, Orlando Web Design, Orlando Website Design, Advertising Agency Orlando, Brand Voice, Branding & Strategy, Build Awareness, Create Affinity, Brand Voice, Digital Marketing Strategy, General, Search Engine Optimization, Smart Phones, Technetium
Technetium, an Orlando-based brand marketing agency, was honored with an ADDY® Award at the recent AAF-Orlando ADDY® Awards Gala for its work on the SOUL by Ludacris product line.
ORLANDO, FLA. (February 21, 2012) — Technetium, an Orlando-based brand marketing agency, was recently recognized with a Silver ADDY® at the 2012 AAF-Orlando ADDY® Awards for their work on the SOUL by Ludacris package design.
Tags: Marketing, News Release, Orlando Advertising Agency, Orlando Website Design, Advertising Agency Orlando, Brand Voice, Branding & Strategy, Consumer Package Design, Brand Voice, Digital Marketing Strategy, General, Orlando Advertising Agencies, Technetium
Ok, so just in case you have been living in a cave for the last week, the NFL season is over and the New York Giants are Super Bowl Champions. In fact, a few of us here at Technetium are native New Yorkers, and are absolutely thrilled about this. Being one of those fans I would love to fill this Blog with praise for the New York Giants, but I will spare our loyal readers…for now.
Tags: Marketing, Mobile Apps, Orlando Advertising Agency, Orlando Web Design, Orlando Website Design, Search Marketing, SEO, Advertising Agency Orlando, Brand Voice, Branding & Strategy, Build Awareness, Create Affinity, Brand Voice, Develop Analytics, Digital Marketing Strategy, ESPN, General, Generate Action, Mobile Marketing, Orlando Advertising Agencies, Search Engine Optimization, Smart Phones, Technetium
Last week was the Consumer Electronics Show (CES) in Las Vegas. A few of us here at Technetium flew out to make sure that our clients were happy with the materials we provided them for the show, and to catch up with some old friends. It’s amazing how small such a large industry can seem, as we literally could not walk more than a few steps without seeing a familiar face. I guess it helps when you have over 15 years in the industry.
Tags: Marketing, Mobile Apps, Orlando Advertising Agency, Orlando Web Design, Orlando Website Design, Search Marketing, Advertising Agency Orlando, Brand Voice, Branding & Strategy, Create Affinity, Brand Voice, Develop Analytics, Digital Marketing Strategy, General, Mobile Marketing, Orlando Advertising Agencies, Search Engine Optimization, Smart Phones, Technetium