There are some pretty compelling stats speak in favor of marketing automation for small and medium-size businesses:
- 80% of marketing automation users saw their number of leads increase. (VR Insight, 2015)
- 77% of them saw their number of conversions increase. (VR Insight, 2015)
- And on average, businesses users saw a 10% increase in sales pipeline resulting from marketing automation. (Forrester Research, 2014)